FUTURE OF DIGITAL DINING APPS IN INDIA

 


Have you thought that, your mobile could assist you in ordering from your favorite restaurants? Or you can use your mobile phone while making an order in an eatery?

Well, the answers to these questions might be a big No for some

of you, but Digital dining has proven it wrong. We are into a time where the entire world is trying to overcome a global pandemic. In between these challenging times, the digital approach towards many things has greatly relieved most people.

Many of you might still be wondering what this Digital Dining is? In simpler words, it is a technological boon to the

restaurant industries.

 How this Global Pandemic opens on to a new transformation of the Restaurant Industry.


According to various published researches, it has been observed that the post-pandemic situation is different from what one has imagined. Many people have opted for dine-out, takeaways, home deliveries, or a contactless menu with a QR code. Those who want to have dine-in are looking for the places that provide utmost importance to hygiene and safety.

Therefore, to meet the customer's requirements, the restaurant

owners have come up with a digital measure to improvise the country's drowning economy and their business. Many of the eatery places have started opting for digital dining options for their customers. Earlier, selecting a dining menu on a digital platform might not interests many, but now it has become the need of the hour.

 Digital Dining apps, acting as a bridge in becoming a new normal


In India, we have many food delivery apps, most commonly used: Zomato, Swiggy, Foodpanda, newly established Bitely, etc. And according to Google and Boston consulting group's report, by 2022, the Indian food delivery apps will hit a business of approximately $8 billion. It can be concluded that these online food delivery apps are about to see an expansion of about 31% based upon their revenues and approximately 11% in terms of their users by the year 2024. The prominent reason for the same is that, these apps allow the customers to select from a wide range of cuisines available from multiple restaurants on a single platform. One such platform is offered by Bitely, which is a brand new platform that allows you to have a convenient dining experience through a QR Code Menu. It acts as a medium that supports its partners and users' business during these challenging times.

 

 Unleash the "foodie" in you: Opt for Digital Dining.


One cannot deny that these dining apps are immensely beneficial for the "foodies" as it helps them experiment with the wide range of varieties and make them aware about the nearby available eateries. Fortunately, various restaurant owners have understood the psychology of "foodies," starting from the food ordering system to getting the food delivered, resulting in the increased sales. Hence, the digital dining apps in India assist the cafes in upgrading the menus and improve the customer's dining experience.

 

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